Monthly Archive: June, 2021

Nigerians more comfortable shopping on eCommerce websites than social media ― Survey

The Nigerian ecommerce (online shopping) spending is estimated at $12 billion and this is expected to exponentially increase by 2025 to about $75 billion, according to International Trade Administration analysis.  Shopping online in Nigeria is done via social media and websites. WhatsApp, Facebook, YouTube, Instagram, and Twitter are some of the most popular social media platforms in Nigeria. Nigerians according...